Digital Marketing For Beginners

Categories: Marketing
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About Course

Digital marketing is a broad subject that encompasses many different industries.

Which channels should you deploy?

What is the difference between Digital Marketing and Traditional Marketing?

What does SEO, PPC and other technical terms even mean?

What are their relative advantages and disadvantages?

 

Digital Marketing is about how to use the different tools or platforms (social media, blogs, SEO, advertising, and more) to attract customers.

Digital marketing is about how businesses can use technology to get new leads, interact or engage with their existing customers and in turn, make sales.

 

So in this course, you will learn the basics of Digital Marketing, the different channels and how to use them to achieve your desired marketing goals.

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What Will You Learn?

  • A recession-proof skill that is in hot demand
  • How to give a product or service more visibility online
  • How to promote brands and businesses online

Course Content

Digital Marketing Overview
In this section, we will cover the basics of Digital Marketing and more.

  • What Is Digital Marketing?
  • Why Is Digital Marketing Important?
  • The Types Of Digital Marketing
  • Short Quiz

Search Engine Optimization
In this module, we cover the What, Why and How of SEO.

Content Marketing

Affiliate Marketing

Email Marketing

Social Media Marketing

Influencer Marketing

Display Advertising

Video Marketing

Audio Marketing

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